Why list with us
A challenger portal, built with agents.
Gaffbee is new — launched in 2026, region by region. We don't have Rightmove's audience yet. What we do have is fixed pricing, qualified enquiries, and tools your team will actually use.
Honest positioning
What we won't say
- ❌ "Millions of monthly users" — we're new, and inflated figures help nobody.
- ❌ "The UK's #1 portal" — Rightmove is #1. We're the challenger.
- ❌ Per-lead surcharges hidden in the small print.
- ❌ Multi-year tie-ins.
What we will say:
- ✓ Fixed monthly pricing per branch. No per-enquiry surcharges.
- ✓ Every enquiry AI-qualified — buyer position, funding, timeframe — before it reaches you.
- ✓ Focused, region-by-region launches so marketing spend concentrates on your area.
- ✓ CRM sync (Reapit, Alto, Jupix, Street, Dezrez, Expert Agent) from day one.
- ✓ Cancel anytime after your 6-month founding trial.
What agents get
Six things Rightmove and Zoopla don't do
Free trial
6 months free
Founding agents get the platform free for their first 6 months. No card required to start.
Fair pricing
£49 / branch / month
After the trial. Fixed. Independents and multi-branch both. No per-lead fees.
Lead quality
AI-qualified enquiries
Every enquiry is scored on funding, chain and timeframe — so your team spends time on the 25% that matters.
Focus
Region-by-region launch
Buyer marketing concentrates on one region at a time. You get real local demand, not scattered UK-wide noise.
Ownership
Outcode ownership
Founding agents can lock exclusive routing on chosen postcodes for valuation and enquiry leads.
Tools
AI listing tools included
Description writer, room tagging, auto-tour, extension report and redesign visualiser — no add-on fees.